Hugo Boss Fragrances
How Traffic Increased 3,000%
Given the task to increase sales during Christmas, blue media's team achieved an unbelievable growth of 3,000% plus in traffic in November and December for Hugo Boss.
SEE CASE STUDYIncrease your visibility
Reduce your ad costs
Increase your conversions
Here’s what you’ll get when you sign up:
Paid search specialists with at least 10 years of PPC ads management experience.
Strategy and Setup
✓ Thorough onboarding process
✓ Website recommendations
✓ Dedicated account specialist
Campaign Buildout
✓ Search
✓ PMAX
✓ Google Shopping
✓ Remarketing
✓ Display
Ongoing Support & Optimization
✓ Weekly optimizations
✓ Uptime monitoring
✓ In-depth analytics reports
Tracking & Reporting
✓ Conversion tracking setup
✓ Weekly email reports
✓ Campaign notes and completed work lists
blue media Paid Search
Blue media specializes in Google ads for small business owners.
Headquartered in sunny San Diego, we know that the success of your pay per click campaign could mean the difference between a bad year and a good year for your small business.
- We have over 70 clients across the United States, Europe and Australia
- Went from 3 paid search clients to 70 in 5 years because our results speak for themselves – we are located in San Diego.
- Check out our success stories – We develop strong partnerships with our clients that last many years.
- Meet our team – We only hire paid search specialists with years of experience.
Dr. William Sen (Co-Founder) holds a PhD in Computer & Information Sciences and was the Director of Software Engineering for several enterprises. He’s developed custom SEO software for international companies such as P&G and has been an SEO professional since 2001.
Connor Bringas (Co-Founder) has been an SEO/PPC professional for 15 years, working with many Fortune 500 companies. In the past he managed SEO/PPC Managers and Specialists developing strong relationships with clients and creating robust SEO/PPC campaigns.
Why blue media for Pay Per Click Advertising?
Are you struggling with managing your paid search campaign? Better yet, maybe you've never used it. Regardless, we're here to help.
Increase your visibility
We’ll help grow your business by showing your ads to the right people at the right time in the right places.
Reduce your ad costs
Get more relevant traffic for a fraction of the cost. We’ll help save you money.
Increase your conversions
Maximize the return on every dollar you spend. We’re here to grow your business which means conversions are our main focus.
Our Experience
Is blue media right for you?
- You’re a small business owner looking to generate more leads and conversions via a DONE-FOR-YOU service
- Having to “figure things out” is COSTING you too much time and money
- You’re comfortable enough to go through the 90-day Proof of Concept period. Our ad specialists help you go through a 3 month process for paid search ads that will drive sales over time.
We've been working with blue media for years, and it’s been an amazing experience with results we never would have thought were possible.
Jurgen Schmerler - CEO of VerifiR (San Diego, CA)
blue media has taught us the importance of Search Engine Optimization. In a matter of weeks, our website traffic more than doubled, (an increase of upwards of 190%) and a visible increase in the number of qualified leads received each week.
Amy Ryan - Wattics.com (Ireland)
blue media has been great to work with since our humble beginnings a few years ago. We have been able to acquire new clients, and new leads coming to us every day.
Danielle Miano - Director of Business Friendships at The Point (San Diego, CA)
I have had the pleasure of working with blue media for over 5 years. Their work is the best in the industry and I have recommended them to many other companies over the years and will continue to do so.
Paul Greenwood - CEO of GDS LINK International
blue media has been great partners for me in 3 separate companies. Our rankings have significantly increased with highly converting keywords. On PPC they were able to outperform an existing campaign by over 30%. I can’t recommend blue media highly enough.
Scott Lascelles - CEO, MySMBScore
As great as always, blue media is extremely helpful with our new brand on both SEO and SEM. With their effort, blue media helped bring a GREAT amount of revenue just within 2 months.
Jacob Xi - Co-founder, Sijohome.com
blue media has provided us with critical insight into our business. Their guidance and expertise have been essential in taking our business to the next level. I highly recommend their services, they are top notch!
Larissa Ivanoff - General Manager, Kalish Institute
blue media has developed the website from scratch and developed key sections for my business. Now we're getting more calls from potential clients. I'm very happy with everything so far and will keep doing business with blue media.
Dr. Jerry Blum - CEO, USA Reading Clinic
Blue Media was exactly what Kickfurther was looking for. Our goals for SEO were to establish a presence online amongst our competitors, produce quality content, increase traffic to our website and build brand awareness. Blue Media has helped us improve our search engine rankings, drive customers to our website using industry relevant keywords and establish consistency with content production for our site. They've taken the time to understand our industry and helped us develop a strategy that has produced results.
Kaylyn Perry - Manager, Content & Social
The Blue Media team are SEO experts extraordinaire. Their approach is strategic, robust, and thoughtful and they are a true pleasure to work with. They took our SEO strategy and execution to a completely new level and their results speak for themselves – enthusiastically recommend!
Shoshana Glickman - VP of Marketing & Communications
In a short period of time Blue Media has redesigned re-optimized our website. We have seen a significant increase in site visits and clicks, are excited to continue to see how our business grows with their expertise.
Russell Bryant - Founder/ CEOReady To Boost Your Pay Per Click Marketing?
✓ Search Campaigns
✓ Shopping Campaigns
✓ Local Campaigns
✓ Remarketing Campaigns
✓ Goal-Driven Optimizations
✓ Detailed Monthly Reports
✓Dedicated Client Success Manager
✓Specialized In Small Business Campaigns
Frequently Asked Questions
How long does it take to build paid search campaigns?
Provided that we receive all the necessary onboarding information and access required, your Google Ads campaigns and/or Facebook ads campaigns and conversion tracking can be established in 10-12 business days.
What is your onboarding process for paid search?
After signing up, an email will be sent to you with simple instructions on how to move forward such as access needed and more.
Is paid ad spend included?
The price does not cover the ad budget; it only includes our management fee. You have full control over the budget, and it is entirely up to you.
What is the 90-day Proof of Concept?
Typically, it takes around 90 days for a campaign to reach a “normal” state where its long-term performance can be assessed. This means that even though we invest a significant amount of effort into developing your campaign strategy, its true potential is unlocked only after several weeks of analyzing data and implementing optimizations.
Are there any contracts for Paid Search?
Typically we require a 3 month trial. Keep in mind that it often takes up to 90 days before most PPC Ads campaigns start to show significant performance and/or performance improvements.
What access do you need to start building my pay per click campaigns?
To get started, we will require access to your paid search ads account, Google Tag Manager, and Google Analytics. If you haven’t set up any of these assets yet, we can provide you with detailed guidance on how to create them and authorize our access to your accounts.
How long does it take to see results for pay per click campaigns?
The time it takes to see results after launching your campaigns depends on the campaign type. You may begin to observe outcomes as soon as the following day or week. However, generally, campaigns reach their peak performance 90 days after launch.
How can I send questions and edit requests?
You can email us anytime with any questions you may have.
What Types of Small Businesses Do We Work With?
Short answer - We're paid search experts in all industries. Here are some examples:
Doctors, Dentists, Medical Professionals, Medical Offices
Law Firms
E-commerce Businesses
Location Based Businesses With a Store Front Such As Gyms, Restaurants, Stores, and more
Service Based Businesses Such As HVAC, Roofers, Pest Control, Landscapers, Painters, Massage Therapists, Solar, Movers, Housekeepers, and more
SaaS Businesses
SUCCESS STORIES
Ford Motor Company
First Social Media Campaign in the Automobile Industry
The Ford FanAward was the first successful Social Media Campaign in the German car industry, and it was launched by the blue media team
SEE CASE STUDYPricewaterhouse Coopers
Finding Future Trends for PwC
Pricewaterhouse Coopers had the most exceptional SEO request for the blue media team: Target decision makers only.
SEE CASE STUDYInspire Energy
Generating Leads Through SEO
Inspire was one of the Energy Companies that took advantage of the deregulated U.S. Energy market and needed help with SEO
HOW WE HELPEDUnique Solar
Website Development & Paid Search
We developed a website for Unique Solar after a Competitive Teardown, and launched a successful Paid Search Campaign
WHAT WE DID
What Are the Different Types of PPC Ads We Manage?
If you're looking for experienced paid search professionals, here we are:
Search Ads
Google Search ads are the most common form of paid search advertising. Search ads appear in the search engine results pages (SERPs) such as Google.com when someone searches for specific keywords or phrases related to the advertiser’s products or services. These pay-per-click (PPC) ads are ideal for short sales cycles or one-time campaign promotions. If your goal is to attract robust, high-quality leads from new customers, our PPC advertising agency suggests using search advertising. Imagine a user searching for a product or service you offer on Google and your ad shows up first.
Remarketing Ads
Are you looking to improve conversions at a low cost? Remarketing is a great strategy to consider if you’re looking to increase conversions by targeting high-converting customers. Remarketing ads can help a user convert since you’re showing that user who already visited your website a reminder to come back. Compared to search advertising, remarketing can be more cost-effective because of its lower competition and more targeted customer segments. At our PPC marketing firm, we use high performing ad formats that produce significant results for your search marketing campaign.
Google Shopping Ads
Google Shopping ads are highly effective for businesses that sell physical products online, as they provide potential customers with a quick and visual way to compare prices, features, and reviews of different products from various online stores. By using Google Shopping, businesses can increase their visibility and drive more qualified traffic to their website, resulting in higher sales and revenue. If you’re looking to target users with a clear buying intent through Google Search then use Google Shopping for eCommerce. Let’s say a user searches for “shirts” online and you sell shirts. It would be helpful if users could see your shirts displayed on Google to purchase.
Display Ads
Display ads are designed to target specific audiences based on their interests, demographics, and online behavior. Surprisingly, display ads reach more than 85% of users online. Google display ads show on Google’s partner websites which show users images and text that capture their attention. At our PPC agency we focus on utilizing captivating imagery and text that enables the user to want to click on the ad, ultimately converting.
Social Ads
Paid advertising on Social Media is still an effective marketing channel for many businesses. At our Paid Search Agency we focus on Facebook and Instagram ads. Our goal is to target users based on audiences, behavior, demographic, and more to drive conversions for our clients. Depending on the business, Facebook and Instagram can be a highly targeted marketing channel by utilizing the right messaging, imagery, video, and more.
Local Services Ads
Google local service ads are a great way to advertise local businesses such as HVAC companies, law firms, plumbers, pest control companies, housekeeping companies, electricians, moving companies, and more. Local Service ads are based on a pay per lead model. Google records the phone calls that come in after you become a Google Guaranteed partner.
HOW WE WORK
Paid Search Campaigns with blue media
blue media has a vast experience in providing SEM Services, and is located in San Diego, California. But what else makes us special and different compared to other agencies?
Big Enterprises
One of our main USPs in the SEM business is that our team members have worked with big brands over the years. While it’s hard for smaller marketing agencies to get their hands on big enterprises, blue media’s team members have worked with companies such as Thomas Cook, Procter & Gamble, Microsoft, and many more in the past. This is one of the main distinguishing characteristics of blue media.Small Businesses
Our team has helped startups become market leaders by providing specific banner campaigns, target audience research, and GEO based targeting while utilizing our PPC/SEM knowledge. In fact blue media has lots of successful stories to tell.Holistic Search Engine Marketing
For the most part our USP is that we do not offer packaged PPC services and do not use automated bidding tools, but rather, manually review all ads and ad campaigns. Every Paid Search effort is a tailored solution that aligns with your business and strategy when you work with blue media.
The Benefits of Pay Per Click Marketing
If you're looking for a highly effective marketing channel then consider investing in PPC advertising. It can help boost your conversions while maximizing your return on investment. In fact, with our PPC management services we can connect your brand with customers.
Below are some of the key benefits of using pay per click advertising services:Immediate, Increased Visibility
Google and Bing ads appear immediately at the top of search engine result pages right when you push an ad live. This gives your brand greater visibility and a higher chance of being noticed by users your targeting.
Better, More Efficient Targeting
PPC allows you to target specific audiences based on factors such as demographics, interests, and behaviors, making it easier to reach the right people at the right time. In fact, we can optimize targeting based on age, gender, location, and other demographics.
Cost-Effective
At blue media, we control budgets and optimize campaigns in cost-effective way to maximize returns. With PPC, you only pay when someone clicks on your ad, so you can control your budget and get more value for your money.
Measurable Results
Unlike other marketing channels, PPC is scalable and easily measurable. Paid Search provides detailed analytics that allow you to track your ad performance and adjust your strategy accordingly, ensuring you get the best possible ROI. Of course we take care of this so you don’t have to and analyze the on-going results to make adjustments accordingly.
Fast Results
Some marketing channels take time to see results, NOT PPC. With Pay per click marketing the results are clear and almost instantaneous. Results can be seen on the fly which helps to reach the right customers at the right time. However, it’s important to note that the first three months of a PPC campaign are typically a testing period. During this time, it’s crucial to collect valuable data and continuously improve your campaign’s performance to achieve better results.
Low Barrier to Entry
With a trusted PPC management company you can get started with PPC quickly. In fact, your ads can launch within a day and you’ll show up right along side your competitors in no time at all. This is a huge benefit compared to other marketing channels, even if you’re years behind you can get up and running in no time.
Our headquarters is located in sunny San Diego, California, but we provide solutions all around the United States.
We also have worked and have been working with international clients such as from China, Ireland, Australia, and Germany.
OUR HEADQUARTERS
blue media Marketing, Inc.
Discover how long it takes to see positive results from an SEO campaign: Learn the factors that affect the speed of SEO. In Europe and Germany, WPEngine is considered non-compliant with GDPR. Is this assessment justified, and which alternatives are available? Learn how to create standout SEO-friendly content with ChatGPT while navigating its limitations, based on Google's guidelines and best practices.
Latest Blog Posts
How Long Does it Take for an SEO Campaign to See Positive Effects?
Why Germans Don’t Like WPEngine
Pros and Cons of Using ChatGPT and AI Content for SEO