Unique Solar
Website Development & Paid Search
We developed a website for Unique Solar after a Competitive Teardown, and launched a successful Paid Search Campaign
WHAT WE DIDThanks for contacting us!
blue media is an expert when it comes to digital marketing for solar companies. Our expertise is focusing on driving solar panel leads for our clients across the country.
Solar Panel Portfolio:We've worked with solar companies large and small over the years and every campaign has been tailored to each company's specific needs. Some of our solar clients have been with us since the beginning.
We offer tailored solutions that are aligned to each solar business' visions and strategies. blue media does not offer standardized packages and will always listen to you to understand your goals first before putting together a custom solar strategy for your business.
We use a scientific approach to provide results: We do our research first, then we create an action plan for your campaign based on the industry, competitors, and your custom goals and objectives.
We developed a website for Unique Solar after a Competitive Teardown, and launched a successful Paid Search Campaign
WHAT WE DIDBlue media offers a tailored approach to each business. We don't offer packaged marketing campaigns. We believe that every client has a different brand and needs a different strategy.
We care about your business and only focus on the results of the campaign. We are always asking ourselves how we can improve.
Sure we generated traffic to your website but what was the result? We only measure our success on the success of your business.
Every client is different and has different goals. We make sure we're always ahead of the curve, creating innovative and highly-performing campaigns.
We're here for you every step of the way. The blue media team manages each campaign with honesty and integrity. We make sure you know what we're working on and how the campaign is performing over time.
HOW WE WORK
As of 2021, creating and driving traffic to a solar website is no longer of great importance. The task of an SEO campaign is primarily to drive qualitative leads to the website, i.e. users who have a priority one need for solar panels and are willing to fill out a form and contact the solar panel company. Thus, conversion is much more important than just traffic.
Residential Solar Panels
In residential areas, homeowners interested in solar panels usually install solar panels onto their homes once in their lives. They typically visit an average of 10-15 solar vendor sites in their area and make 1-3 inquiries to different vendors who seem to be the most promising and trustworthy. In conclusion, home owners contact about 6 to 20 percent of the solar panel vendor websites they visit.
Commercial Solar Panels
The commercial sector works similarly, whereas it’s not necessarily the decision maker who conducts the first search on search engines, but somebody more low-level. You might end up talking to the decision maker, but it’s important to know that he or she may have already gotten a preselected list of potential solar panel providers. We know exactly how searches are being conducted and what criteria are being used to evaluate solar panel vendors in the commercial sector. We can make sure that your company is among the selected solar panel companies a decision maker receives to pick from.
Therefore, it is important to know which criteria on a page gives the users the confidence to see them as their potential solar panel company. Since we have been running SEO and PPC campaigns for the solar industry for many years, we will make sure that your company will be among the providers that receive such a request.
With a strategically planned SEO and PPC campaign, our clients offering solar panels have increased their chances of getting high quality leads through their websites by more than 500%. We can usually see results in the first 4 weeks, and initial leads and requests are usually expected within 6 weeks.
For solar panel providers, SEO and Paid Search pose special challenges in online marketing. If someone is interested in solar panels, they will need messages of confidence on the page to make a request to the solar energy company and feel that the company is trustworthy.
blue media specializes in building pages that result in higher conversion rates, meaning that the user fills out a form with their personal data so that the solar company can contact them.
Our SEO campaign includes:
It becomes crystal clear from our service conduct that our SEO and PPC campaigns for the solar industry go beyond the classic mindset of SEO and PPC.
>> Read more about our success story with Unique Solar in San Diego
Contact us today and get a free consultation.
Tell us more about your business and we'll tell you how we can help!
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Our headquarters is located in sunny San Diego, California, but we serve businesses all around the United States.
We also have many international clients in Europe such as in Germany, the United Kingdom, and Ireland.
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