Hugo Boss Fragrances
How Traffic Increased 3,000%
Given the task to increase sales during Christmas, blue media's team achieved an unbelievable growth of 3,000% plus in traffic in November and December for Hugo Boss.
SEE CASE STUDYOver 70 Google Ads Clients
Dedicated Google Ads Specialists
Grow With Us
Here’s what you’ll get when you sign up:
Dedicated Google Ads management specialists with at least 10 years of campaign management experience.
Strategy and Setup
Whether it’s Google Shopping, Text ads, Dynamic, Display, and more, we’ll strategize and set up what’s needed to get you conversions.
Campaign Buildout
Need a full campaign build from scratch? No problem, we’ll analyze your industry, competitors, personas, to create converting campaigns.
Support & Optimization
We’ll support you every step of the way with weekly/bi-weekly calls, on going reporting and optimization.
Tracking & Reporting
How do we know if the campaign is successful without tracking and reporting? We’ll set it up and report on the data.
blue media Google Ads Agency
Blue media specializes in Google adwords services for small business owners.
We know that the success of this Google ads campaign could mean the difference between a bad year and a good year for your small business.
- Built lasting relationships with our clients by providing quality work over the years and delivering results.
- Went from 3 Google ads clients to 70 in 5 years because our results speak for themselves – we are located in San Diego.
- Check out our success stories – We develop strong partnerships with our clients that last many years.
- Meet our team – We only hire Google ads specialists with years of experience.
Dr. William Sen (Co-Founder) holds a PhD in Computer & Information Sciences and was the Director of Software Engineering for several enterprises. He’s developed custom SEO software for international companies such as P&G and has been an SEO professional since 2001.
Connor Bringas (Co-Founder) has been an SEO/PPC professional for 15 years, working with many Fortune 500 companies. In the past he managed SEO/PPC Managers and Specialists developing strong relationships with clients and creating robust SEO/PPC campaigns.
Why blue media for Google Ads Management?
Are you struggling with managing your Google Ads? Better yet, maybe you've never used it. Regardless, we're here to help.
Target your audience
We’ll help you show your ads to the right people with specific interests – interests that relate to your brand.
Control your costs
We’ll find the right balance between form fills, phone calls, and other conversions and your ad costs.
Manage your campaigns
If we aren’t doing a good job managing your campaigns then what’s the point? We’re on it everyday.
Our Experience
We've been working with blue media for years, and it’s been an amazing experience with results we never would have thought were possible.
Jurgen Schmerler - CEO of VerifiR (San Diego, CA)
blue media has taught us the importance of Search Engine Optimization. In a matter of weeks, our website traffic more than doubled, (an increase of upwards of 190%) and a visible increase in the number of qualified leads received each week.
Amy Ryan - Wattics.com (Ireland)
blue media has been great to work with since our humble beginnings a few years ago. We have been able to acquire new clients, and new leads coming to us every day.
Danielle Miano - Director of Business Friendships at The Point (San Diego, CA)
I have had the pleasure of working with blue media for over 5 years. Their work is the best in the industry and I have recommended them to many other companies over the years and will continue to do so.
Paul Greenwood - CEO of GDS LINK International
blue media has been great partners for me in 3 separate companies. Our rankings have significantly increased with highly converting keywords. On PPC they were able to outperform an existing campaign by over 30%. I can’t recommend blue media highly enough.
Scott Lascelles - CEO, MySMBScore
As great as always, blue media is extremely helpful with our new brand on both SEO and SEM. With their effort, blue media helped bring a GREAT amount of revenue just within 2 months.
Jacob Xi - Co-founder, Sijohome.com
blue media has provided us with critical insight into our business. Their guidance and expertise have been essential in taking our business to the next level. I highly recommend their services, they are top notch!
Larissa Ivanoff - General Manager, Kalish Institute
blue media has developed the website from scratch and developed key sections for my business. Now we're getting more calls from potential clients. I'm very happy with everything so far and will keep doing business with blue media.
Dr. Jerry Blum - CEO, USA Reading Clinic
Blue Media was exactly what Kickfurther was looking for. Our goals for SEO were to establish a presence online amongst our competitors, produce quality content, increase traffic to our website and build brand awareness. Blue Media has helped us improve our search engine rankings, drive customers to our website using industry relevant keywords and establish consistency with content production for our site. They've taken the time to understand our industry and helped us develop a strategy that has produced results.
Kaylyn Perry - Manager, Content & Social
The Blue Media team are SEO experts extraordinaire. Their approach is strategic, robust, and thoughtful and they are a true pleasure to work with. They took our SEO strategy and execution to a completely new level and their results speak for themselves – enthusiastically recommend!
Shoshana Glickman - VP of Marketing & Communications
In a short period of time Blue Media has redesigned re-optimized our website. We have seen a significant increase in site visits and clicks, are excited to continue to see how our business grows with their expertise.
Russell Bryant - Founder/ CEOReady To Boost Your Google Ads Campaigns?
✓ Search/Text Ad Campaigns
✓ Google Shopping/PMAX Campaigns
✓ Local Campaigns On Google Map Pack, Google Local Service Ads & GEO Targeting
✓ Google Remarketing Campaigns
✓ Goal-Driven Optimizations
✓ Detailed Monthly Reports
✓Dedicated Client Success Manager
✓Specialized In Small Business Campaigns
Frequently Asked Questions
How much does an agency charge to run Google Ads?
Our pricing is better than most Google ads agencies. We charge a flat fee depending on spend. Any spend above $10,000/mo we charge 12%. If spend is above $50,000/mo we charge 10%.
What’s a good budget for Google Ads?
Budget really varies depending on the industry, goals and more. For small businesses, between $1,000/mo to $10,000/mo is a good range to see results.
Is Google ad spend included?
The price does not cover the Google ad budget; it only includes our management fee. You have full control over the budget, and it is entirely up to you.
What is the 90-day Proof of Concept?
Typically, it takes around 90 days for a campaign to reach a “normal” state where its long-term performance can be assessed. This means that even though we invest a significant amount of effort into developing your campaign strategy, its true potential is unlocked only after several weeks of analyzing data and implementing optimizations.
What is a good cost-per-click?
A good cost per click really depends on how much you get back or your ROI. For example, some industries such as personal injury have a cost per click of above $40 in some cases. However, the return is significant if one of those clicks turn into a multi-million dollar injury case.
Are there any contracts for Google ads campaigns?
Typically we require a 3 month trial. Keep in mind that it often takes up to 90 days before most Google Ads campaigns start to show significant performance and/or performance improvements.
What access do you need to start building my Google ads campaigns?
To get started, we will require access to your Google Ads account, Google Tag Manager, and Google Analytics. If you haven’t set up any of these assets yet, we can provide you with detailed guidance on how to create them and authorize our access to your accounts.
Are Google Ads worth it for small businesses?
Google Ads can be a valuable tool for small businesses to reach their target audience and drive conversions. Not only are there direct benefits such as increasing company revenue, but also lasting brand benefits as well.
Do you need business license to advertise on Google?
Google verifies that advertisers hold applicable state, provincial and/or country-level licenses for businesses and owners or managers, to the extent practical, and confirms that all workers are appropriately licensed. Read more here
Is it better to advertise on Google or Facebook?
It really depends on your industry, goals, audience, and more. Typically Google ads is better for direct, immediate sales while Facebook ads is better for brand awareness. However, this isn’t always the case. Depending on the industry, we may see significant sales from Facebook and lack of sales from Google. E-commerce is great for Facebook for example.
What Types of Small Businesses Do We Work With?
We're Google ads management experts in all industries. Here are some examples:
Doctors, Dentists, Medical Professionals, Medical Offices
Law Firms
E-commerce Businesses
Location Based Businesses With a Store Front Such As Gyms, Restaurants, Stores, and more
Service Based Businesses Such As HVAC, Roofers, Pest Control, Landscapers, Painters, Massage Therapists, Solar, Movers, Housekeepers, and more
SaaS Businesses
SUCCESS STORIES
Ford Motor Company
First Social Media Campaign in the Automobile Industry
The Ford FanAward was the first successful Social Media Campaign in the German car industry, and it was launched by the blue media team
SEE CASE STUDYPricewaterhouse Coopers
Finding Future Trends for PwC
Pricewaterhouse Coopers had the most exceptional SEO request for the blue media team: Target decision makers only.
SEE CASE STUDYInspire Energy
Generating Leads Through SEO
Inspire was one of the Energy Companies that took advantage of the deregulated U.S. Energy market and needed help with SEO
HOW WE HELPEDUnique Solar
Website Development & Paid Search
We developed a website for Unique Solar after a Competitive Teardown, and launched a successful Paid Search Campaign
WHAT WE DIDWhat Are the Different Types of Google Ads We Manage?
If you're looking for experienced Google Ads professionals, here we are:
Google Search/Text Ads
Google search ads appear at the top of Google search results when someone searches for a keyword related to your business. They can include a headline, a description, a clickable link to your website, as well as other assets. Our search ads are carefully crafted after discussing the benefits of your business, analyzing competitive ads, discussing/identifying your customer base and much more.
Google Remarketing Ads
Google remarketing ads are a great way to advertise to those that are already familiar with your brand. Whether they already went to your website or opted-in to an email list, Google remarketing ads are the right way to go to get more conversions at a lower cost. Of course this helps keep your brand top of mind and can encourage people to return to your site and complete a purchase or take another desired action.
Google Shopping Ads
Google Shopping ads are a powerful tool for online businesses selling physical products. They enable potential customers to quickly and easily compare prices, features, and reviews of different products from a variety of online stores. Utilizing Google Shopping can significantly boost businesses’ visibility and attract more relevant traffic to their website, ultimately leading to increased sales and revenue. If your aim is to target users who are actively looking to make a purchase through Google Search, then Google Shopping is an ideal eCommerce solution. For instance, if someone searches for “shirts” online and you sell shirts, displaying your shirts through Google Shopping can make it easier for users to find and purchase them.
Google Display Ads
These ads appear on websites that are part of the Google Display Network, which includes millions of websites. They can include images, text, or videos and can be targeted to specific audiences based on demographics, interests, and behaviors.
Display ads are intended to effectively target particular audiences, taking into account their interests, demographics, and online activities. It is surprising that display ads have the potential to reach over 85% of internet users. Google display ads are featured on Google’s partner websites, showcasing users images and text that can grab their attention. At our PPC agency, we prioritize leveraging eye-catching imagery and persuasive text to entice users to click on the ad and complete a conversion.
Google Local Services Ads
Google local service ads are a great way to advertise local businesses such as HVAC companies, law firms, plumbers, pest control companies, housekeeping companies, electricians, moving companies, and more. Local Service ads are based on a pay per lead model. Google records the phone calls that come in after you become a Google Guaranteed partner. These ads are designed for businesses with a physical location and can appear on Google Maps, local search results, and other Google properties.
The Benefits of A Google Ads Agency
Google Ads offer several benefits for businesses that want to reach their target audience and drive more traffic to their website. Some of the key benefits of Google Ads include:
Highly Targeted
Google Ads allow businesses to target specific audiences based on factors such as keywords, location, demographics, and interests, making it easier to reach the right people at the right time.
Flexible
Google Ads allows businesses to adjust their campaigns in real-time, change their budget, and test different ad formats to see what works best for their audience.
Measurable Results
Google Ads provide detailed analytics that allow businesses to track their ad performance and see metrics such as clicks, impressions, conversions, and return on investment (ROI).
Cost-Effective
With Google Ads, businesses only pay when someone clicks on their ad, making it a cost-effective way to drive traffic to their website.
Quick Results:
Unlike search engine optimization (SEO), which can take months to see results, Google Ads can drive traffic to a website almost immediately.
Brand Awareness
Even if people don’t click on your ad, they still see your brand and become more aware of it, which can lead to future sales.
HOW WE WORK
Google Ads Services with blue media
A quick glimpse into what blue media offers as a Google Ads Expert:
The creation of an ad, including title and description, is more than just to get the attention of the user, because what good is an ad when you get lots of clicks, but don’t get the conversions you need. One of the main aspects for a Google Ad is the user expectation called UX. A good ad banner will fulfill the expectation of the user and therefore create more conversions.
- Google Ads Remarketing
One of the most efficient ways to create conversions is Ads Remarketing: This technology allows you to follow your leads around the web and provide user-specific offers based on their behavior and search history. - Target Audience & Keywords
Creating keywords to capture traffic from Google Search Engine Result pages is one aspect. But before setting up keywords and keyword groups through the Google Keyword Planner and Google Ad dashboard, thorough research about the target audience has to be conducted on different sources such as ESRI – the largest consumer database. Besides, your website analytics and CRM data will help even more to determine which keywords the campaign should also target. We categorize keywords in four different groups: Tier 1 (Highly Competitive Keywords with high Conversion Rates), Tier 2 (Highly Competitive Keywords with medium Conversion Rates), Tier 3 (Indirect/Opportunity Keywords with unexpected Conversion Rates), and GEO-based keywords. - Landing Pages
Where do you lead your users when they click on a Google Ad? The page must be designed solely for each Ad campaign and should not be just a page with conversion buttons such as “sign up” from your web presence. The landing page follows the corporate message and design of the Ad banner and can only be used as a successful converting tool when certain Google Guidelines are followed. - Analytics & Monitoring
Only a great analytics reports will provide lessons learned from which next Google Ads can benefit from. Key takeaways from past Ads campaigns are as important as the monitoring process of currently running campaigns.
Tell us more about your business and we’ll tell you how we can help!
Our headquarters is located in sunny San Diego, California, but we provide solutions all around the United States.
We also have worked and have been working with international clients such as from China, Ireland, Australia, and Germany.
OUR HEADQUARTERS
blue media Marketing, Inc.
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