HOW WE WORK
What Makes Our Social Media Marketing Different?
The blue media team first started with Social Media Marketing back in 2003 when it was still called “Web 2.0”. The very first social listening tool was developed and engineered by founder, Dr. William Sen. It was eventually used for companies such as Bayer, Thomas Cook, 3M, Ford, Zurich Bank, and many more.
>> Learn more about our Social Listening Services.
Dr. William Sen was also the founder of the very first Social Media Magazine, and is one of the founders of the first curriculum for Social Media Studies. He was also the associate professor for the “Social Media Manager” program at Germany’s largest university: Technical University of Cologne.
The blue media team has over 15 years of Social Media Marketing experience.
Why SEOs Are Social Media Experts
The overall business culture of blue media is that SEOs are conversion professionals first. Therefore, they must also be undisputed Social Media experts to truly understand the digital landscape. Social Media channels are a crucial resource to generate traffic, get attention, build a brand, deliver your message, and run exciting campaigns. That is why your Social Media strategy should be an integral part of your SEO strategy as well.
Before Social Media can be integrated into an overall SEO strategy, the company must have a goal. You should know which goals the ongoing Social Media campaigns need to fulfill, what the KPIs are – and most importantly: it has to have certain Social Media guidelines that ensure the ongoing quality of the campaign.
Contact us now to learn how we can help you create more traffic, build your brand, and generate conversions with Social Media & SEO.
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