Hugo Boss Fragrances
How Traffic Increased 3,000%
Given the task to increase sales during Christmas, blue media's team achieved an unbelievable growth of 3,000% plus in traffic in November and December for Hugo Boss.
SEE CASE STUDYContact Us
Blue Media, located in San Diego, California, distinguishes itself from other SEO agencies with its unique history and expertise. Co-founded by Dr. William Sen, a Software Engineer with a Ph.D. in Information Sciences, Blue Media’s roots trace back to 1996. This was when Dr. Sen first started offering web development and online marketing services, catering to a diverse clientele including media houses, law firms, clinics, and construction businesses.
During the IT boom between 1996-1999, Dr. Sen played a pivotal role in various online marketing and software companies, leveraging his expertise to white label products through a dedicated team of software & website developers and web designers.
His journey includes providing services to large enterprises and internationally recognized brands such as BMW, Mercedes, Roomba, and Raytheon.
In 2001, Dr. Sen expanded by incorporating Search Engine Optimization (SEO), then known as “Web Positioning,” into its services. This move positioned his company as one of the pioneering SEO agencies globally.
Further cementing its status, in 2003, the company acquired Procter & Gamble as a major client, managing websites for renowned fragrance brands like Hugo Boss, Esprit, Bogner, Gucci, and more.
That part of the company still exists today and is now known in Germany under the brand infospeed.de.
In 2005, Dr. Sen’s venture merged with a leading provider in social listening, spearheading its software development and SEO marketing. This collaboration propelled the company to the forefront, ranking it among the top five market leaders in just three years, surpassing giants like IBM and Salesforce in the social listening domain. This success was primarily attributed to a comprehensive SEO campaign.
infospeed GmbH in Germany; still operating today under infospeed.de as of 2026
By this time, the company’s software had earned high praise, being recognized as a top SaaS solution for Social Media Monitoring by the Fraunhofer Institute and receiving acknowledgment from Forrester Research. During this period, Dr. Sen’s expertise in SEO provided advanced solutions to major corporations including Bayer, Ford, T-Mobile, PwC, and introduced SEO strategies to DHL, Easyjet, Microsoft, Philips, Mercedes Benz, Swarovski, Sony, Goodyear, Audi, Germanwings, Bosch, IBM, LG, among others.
As of 2026, the SEO campaign initiated by Dr. Sen continues to be a critical element of its online success. Marking a new chapter, Dr. Sen established Blue Media Marketing, Inc. in San Diego in 2018, continuing his journey in SEO under a new corporate identity.
Given the task to increase sales during Christmas, blue media's team achieved an unbelievable growth of 3,000% plus in traffic in November and December for Hugo Boss.
SEE CASE STUDYThe Ford FanAward was the first successful Social Media Campaign in the German car industry, and it was launched by the blue media team
SEE CASE STUDYPricewaterhouse Coopers had the most exceptional SEO request for the blue media team: Target decision makers only.
SEE CASE STUDYInspire was one of the Energy Companies that took advantage of the deregulated U.S. Energy market and needed help with SEO
HOW WE HELPEDWe developed a website for Unique Solar after a Competitive Teardown, and launched a successful Paid Search Campaign
WHAT WE DID
Online shops and online services, where users make purchase on the website.
Businesses with a store front such as gyms, stores, restaurants, event locations, and more.
HVAC, Roofers, Pest Control, Landscapers, Painters, Therapists, House Keepers, and more.
Loan Companies and other forms of financial institutions for business and personal.
Universities, colleges, and schools domestic and international.
Non-Profit-Organizations that are not associated with any government.
All of a sudden, your e-mails start going to your spam folder again, even though nothing changed. Why is that? We have worked out an easy solution for you.
Are the copyright infringement notice emails from the company Copytrack legit or a scam and who is Copytrack?
Find out how you can easily you can manipulate the Google algorithm (tested in 2026).
Does embedding of Google Maps effect the SEO and ranking of a landing page?
Almost every website has it and it hurts SEO. We're talking about Orphan Pages - pages that exist on your website but are not linked to from anywhere. Learn more about how to find and what to do with them.
How you should perform backlinking in 2026, and what you should avoid at all times!
AI is transforming SEO from rankings to recognition. Learn how consistent messaging and knowledge design make brands cited in AI answers.
Holistic SEO aligns content, UX, branding & channels. Discover the 2026 approach where credibility, consistency, and user value drive SEO.
A structured SEO strategy gives restaurants early visibility, stronger rankings, and consistent guest flow in competitive local markets.
We are based in sunny San Diego, California, but we deliver solutions to clients around the world. We’ve partnered with international clients from countries such as South Korea, China, Ireland, Australia, Germany — and continue to expand our global reach.
Contact Us
blue media is an SEO Think Tank from San Diego, California and provides a holistic online marketing approach.
Blue Media Marketing, Inc. |
5755 Oberlin Dr, San Diego, CA 92121
2026 © Blue Media Marketing, Inc. – All Rights Reserved