We Focus Our SEO on Small Businesses
Our specialization enables us to understand the unique needs of your small business, offering you the advantage of working with dedicated SEO experts.
Traffic and client engagement can surge by up to 257% within the initial three months based on our experience.
Up to 350% and more conversions are likely to happen with SEO measures applied on your website.
97% of our clients stay with us for more than 3 years on average, most of them for more than 8 years and longer.
After 16 Months
Started in 1.5 years ago with 1,100 keywords, now our Client has 5,600 ranking keywords.
Traffic went from 0 to 78,000+ visits per month..
After 8 Months
Started 8 months ago with 4,800 ranking keywords, now have 27,000 keywords.
Traffic went from 0 to 650+ visits per day.
After 3 Months
Started in only 3 months ago with 500 ranking keywords, now have 4,700 keywords.
Traffic went from 6,000 to 14,000 visits per month.
SEO Specialists With 20+ Years of SEO Strategy, Implementation & Data Analysis Experience.
SEO Strategy and Setup
SEO Campaign Buildout
Enhance your Search Engine Presence and draw Substantial Traffic to your website with Blue Media’s Small Business SEO Specialists. By utilizing trusted methods, we transform visitors to clients on your website.
How Does It Work?
Campaign Kick-Off
Once the contract is finalized, your dedicated SEO expert will handle your campaign.
We’ll swiftly set up an introduction call to delve into your goals.
This initial conversation is crucial for gathering the necessary details for your campaign’s launch, whether it’s gaining access to your current website or talking about website creation if you chose that option at checkout.
Strategic Onboarding
The early weeks play a pivotal role in determining the trajectory of your SEO campaign. Our devoted SEO experts will start by performing an in-depth keyword and competition research.
Using the findings from this analysis, we will outline an SEO strategy tailored for your website and goals.
Before presenting it to you for assessment and approval, this roadmap will be meticulously reviewed by another SEO strategist from Blue Media.
Execution
Right after our call, our SEO professionals will set in motion the strategic measures detailed in your roadmap.
As search engines recognize these fresh updates, you’ll likely notice a significant uptick in your website’s traffic and conversions, perhaps surpassing previous efforts.
It’s typically at this juncture that you as our Client truly grasp the profound effects of our masterfully executed SEO approach.
Data-Driven Refinement
As your campaign starts, we’ll keep a close eye on its performance to spot areas for improvement.
You’ll receive regular reports showing the progress we’re making and pointing out areas that could benefit from some changes.
These insights will help both of us understand where the campaign stands and where it could go, ensuring its success now and its potential for growth in the future.
Continuous SEO Campaign
The sustained success of an SEO campaign often hinges on “Content Freshness”—the regular updates added to your website.
These updates affect how often Google’s bots visit and review your site. We aim for a high frequency, indicating to Google that your site is always improving.
Regular and meaningful content is key here; the more often you update, the better chance your website has to increase its visibility and climb the rankings.
The SEO team has been great to work with since our humble beginnings a few years ago.
We have been able to acquire new clients, and new leads coming to us every day.
Danielle Miano (Director of Business Friendships)
As great as always, they have been extremely helpful with our new brand on both SEO and SEM.
With their effort, blue media helped bring a GREAT amount of revenue just within 2 months.
Jacob Xi (Co-Founder)
blue media and their team have provided us with critical insight into our business.
Their guidance and expertise have been essential in taking our business to the next level. I highly recommend their services, they are top notch!
The SEO team has developed the website from scratch and developed key sections for my business.
Now we’re getting more calls from potential clients. I’m very happy with everything so far and will keep doing business with blue media.
Dr. Jerry Blum (CEO)
The SEO team are experts extraordinaire. Their approach is strategic, robust, and thoughtful and they are a true pleasure to work with.
They took our SEO strategy and execution to a completely new level and their results speak for themselves – enthusiastically recommend!
In a short period of time the SEO team has redesigned & re-optimized our website.
We have seen a significant increase in site visits and clicks, are excited to continue to see how our business grows with their expertise.
Russell Bryant (Founder/ CEO)
Why Blue Media for Small Business?
Our team has been providing SEO services for over 20 years.
We specialize exclusively in SEO, dedicating all our resources and expertise to this singular focus.
Our SEO strategy is specifically tailored to meet your unique needs, rather than following a rigid, pre-packaged process
We'll help grow your business by executing a custom SEO strategy based on in-depth research.
Get more relevant traffic for a fraction of the cost. We'll help save you money. SEO is one of the cheapest marketing channels for driving relevant traffic.
Our philosophy is that while rankings and traffic are important for SEO, the ultimate goal of SEO is to drive conversions and sales for your business.
If you’re a small business in a low-competition market, you’re in a great spot to get noticed online. With fewer businesses vying for the same audience, the right SEO strategy can boost your visibility, helping you reach new customers faster and with less effort than in high-competition spaces.
Here’s a look at why low-competition markets give small businesses a head start and how an effective SEO strategy can turn that head start into long-term success.
The Benefits of Low-Competition Markets for Small Business SEOIn low-competition markets, SEO becomes a powerful tool, as even basic optimization techniques can give you a big advantage over the competition. With less need for aggressive strategies, your website can attract customers more quickly, helping you build a strong client base with less effort than businesses in more saturated industries.
Why SEO is Essential for Small BusinessesSEO isn’t just about driving traffic—it’s about bringing in the right traffic. In a small business setting, your ideal customers are often searching for specific services that match what you offer. Whether they’re looking for particular products, expertise, or niche services, SEO helps ensure that your website appears when potential customers search for exactly what you provide.
With the right SEO strategy, your website can connect with people who are actively searching for businesses like yours, positioning you as a top choice and increasing the chance of converting those visitors into loyal customers. Without SEO, even the best-designed site can go unnoticed, leaving potential revenue on the table.
Key SEO Strategies for Small Businesses to Succeed in Low-Competition MarketsIn a low-competition market, it’s less about fighting for attention and more about making sure your site is visible and accessible. Here are core SEO strategies to help maximize your website’s potential and position your business better on search engines.
Target Keywords That Match Your Customers’ SearchesStart by researching keywords your potential customers are searching for. In low-competition markets, you’re more likely to find phrases and keywords that are specific to your target audience but not heavily targeted by competitors. Here’s how to approach it:
The more specific your keywords, the more likely you are to reach people who are actively searching for exactly what you offer.
Make Your Website Easy for Search Engines to UnderstandOn-page SEO is all about ensuring your website is easy for search engines to read and rank. Here’s how to make your site SEO-friendly:
These optimizations make it easier for customers to find the information they need, which improves your chances of ranking well in search results.
Connect with Customers by Addressing Their Specific NeedsLow-competition markets often have particular needs that you can highlight in your content:
By addressing customers’ needs, you position your business as a trusted source for solutions, building both credibility and customer loyalty.
Focus on User ExperienceSEO success isn’t just about attracting people to your site—it’s also about keeping them there. A well-designed website that delivers a great user experience (UX) will improve SEO by increasing engagement. Here’s how to optimize UX:
A positive user experience keeps people on your site longer, improving your chances of conversions and boosting SEO.
Optimize for Visual Search with Image SEOIf your small business website includes high-quality images showcasing your products or services, each image can become a valuable SEO asset.
Search engines rely on image alt text to understand what an image represents, so optimizing these alt tags with descriptive, keyword-rich text can improve your site’s visibility in both standard and image-based searches.
For instance, an alt tag like “handcrafted wooden dining table in modern farmhouse style” not only describes the image but also incorporates relevant keywords. This boosts the likelihood of your images appearing in search results, helping drive additional traffic to your site.
Additionally, using optimized file names and compressing images for faster loading speeds can enhance your website’s overall SEO performance, ensuring a better user experience and improved search engine ranking.
Long-Term Impact of SEO in Low-Competition MarketsThe beauty of SEO in a low-competition market is that once you establish a strong online presence, it’s easier to maintain. However, ongoing SEO efforts are necessary to keep your rankings. Regular updates to your content, fresh blog posts, and periodic SEO tweaks ensure your site remains relevant.
As your business grows, you can broaden your focus to target more competitive niches within your industry. A strong foundation in a low-competition market sets you up for future growth and success, helping your small business stand out today and continue thriving tomorrow.
For small businesses, content production is one of the best ways to get noticed by potential clients and rank higher in search engine results. It’s not just a tactic for big companies—creating useful, relevant content helps small businesses reach their target audience, build trust, and grow organically. Here’s why content production is especially valuable for small businesses and how it helps attract clients and improve visibility online.
Building Trust and Authority
In any small business, building trust with potential clients is crucial. When customers see that you’re consistently providing helpful information, they’re more likely to feel confident in your expertise. Content production gives you a platform to do just that. For example, if you’re a small accounting firm, publishing articles like “How to Prepare for Tax Season as a Freelancer” or “Top Financial Tips for Small Business Owners” shows your expertise and makes potential clients more comfortable turning to you for help. .
Over time, content that answers real questions builds credibility with readers, and it also signals to search engines that your site is a trusted resource. This combination of trust and authority improves both your reputation with customers and your SEO. .
Boosting Your Search Rankings with Relevant Content
Search engines love fresh, relevant content, and regularly updating your website with new articles, guides, or blog posts gives you more opportunities to show up in search results. For example, a local gym might write articles like “Beginner Workout Routines for Busy Professionals” or “Benefits of Group Fitness Classes in [City].” This content not only helps you rank for relevant searches but also attracts people who are specifically interested in what you offer, driving more qualified traffic to your site. .
Keeping Customers Engaged and Interested
Producing content helps keep potential and existing customers engaged with your business. When people find useful articles, tips, or insights on your website, they’re more likely to return for more information, which keeps your business top-of-mind. .
A small law firm, for instance, might share monthly blog posts on topics like “Understanding Employment Contracts” or “Legal Tips for First-Time Homebuyers.” This ongoing content keeps people coming back to your site and strengthens the relationship, which is great for customer loyalty and repeat business. .
Improving Local SEO and Reaching Customers Nearby
For small businesses that rely on a local client base, content production is a great way to optimize for local SEO. By creating content that includes location-specific keywords, you increase your chances of appearing in search results for nearby customers. .
A local restaurant, for example, could write about “Top Farm-to-Table Dishes in [City]” or “Where to Find Authentic Italian Cuisine in [Neighborhood].” This type of content not only attracts local readers but also improves your visibility in searches from customers in your area who are looking for similar services. .
Converting Visitors into Clients
At the end of the day, content production isn’t just about driving traffic; it’s also about turning those visitors into clients. Content like case studies, testimonials, or how-to guides helps people understand your business better and feel more confident in choosing you. .
For example, a financial advisory firm could publish a guide like “A Step-by-Step Guide to Financial Planning for Young Professionals.” This type of content educates readers while showing your expertise, making it more likely they’ll reach out to you for services.
For small businesses looking to grow online, optimizing meta data and title tags can make a big difference. These small pieces of information may seem simple, but they play a major role in getting your business noticed by search engines and potential clients alike. Here’s why meta data and title tags matter for small business SEO, how they help attract clients, and some easy ways to get them working for you.
Make a Strong First Impression with Your Title TagsTitle tags are the “headlines” of your web pages in search results. They’re usually bolded at the top of each search result and give potential clients a quick idea of what they’ll find on your page. A clear, compelling title tag doesn’t just help with SEO; it’s also your chance to stand out and encourage people to click.
Match Meta Data to Page Content to Increase Click-Through RatesSearch engines pay attention to how users interact with search results, and if more people click on your link, it can help your SEO. By writing meta data that accurately reflects what’s on the page, you set the right expectations for visitors, reducing bounce rates and keeping people on your site longer.
Use Location-Based Keywords for Local SEOIf your small business relies on local clients, including location-based keywords in your meta data is essential. Mentioning your city, neighborhood, or the area you serve helps make sure you show up when people in your area are looking for what you offer.
Keep Meta Data Updated and RelevantMeta data isn’t “set it and forget it”—updating your title tags and meta descriptions to reflect current services, seasonal promotions, or trending keywords helps keep your business relevant.
Dr. William Sen is the CEO and brings over 20 years of experience in providing SEO services. He’s also an Associate Professor at TH Cologne, Germany’s leading University of Applied Sciences, where he teaches SEO. In 2001, he developed the first set of SEO/SEM guidelines for Procter & Gamble and also launched Ford Motors’ first social media campaign.
Connor Bringas serves as the Shareholder and boasts 18 years of experience as an SEO/PPC expert. Over his career, he has consulted for Fortune 500 companies like Expedia, Microsoft, and Intuit. He oversees a team of SEO Managers and Specialists, builds strong client relationships, and crafts effective SEO campaigns.
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